Since 1967 the first week of October means cows, cows, and more cows as Madison plays host to the renowned World Dairy Expo. The Expo is Madison’s largest event and brings more than 65,000 agriculture enthusiasts from all over the world to the grounds of the Alliant Energy Center for five days of research, technology and commerce. Each year’s event has a theme that’s carried through the marketing and program materials and, most memorably, through the design of the show ring right down to the color of the shavings on the floor. One of the highlights of the World Dairy Expo is the cattle show where for the last four years a Holstein has won the title of Supreme Champion. We’ll see if the black and white bovine wins again this year and makes it five in a row!